Culture  /  Book Review

Why Do We Eat Bad Food?

Mark Bittman’s new history looks at the economy and politics of junk food.

Mark Bittman writes the way he cooks: The ingredients are wholesome, the preparation elegantly simple, the results nourishing in the best sense of the word. He never strains; there’s no effort to impress, but you come away full, satisfied, invigorated.

From his magnum opus, How to Cook Everything, and its many cookbook companions, to his recipes for The New York Times, to his essays on food policy, Bittman has developed a breeziness that masks the weight of the politics and economics that surround the making and consuming of food. In Animal, Vegetable, Junk, his latest book, he offers us his most thoroughgoing attack on the corporate forces that govern our food, tracking the evolution of cultivation and consumption from primordial to modern times and developing what is arguably his most radical and forthright argument yet about how to address our contemporary food cultures’ many ills. But it still goes down easy; the broccoli tastes good enough that you’ll happily go for seconds.

Bittman starts Animal, Vegetable, Junk with the early hominins. As these human ancestors learned to walk upright, they began to forage across larger areas and hunt with comparative ease. Bittman notes that they also started to develop more flexible diets: “a variety of fruits, leaves, nuts, and animals, including insects, birds, mollusks, crustaceans, turtles, small animals…rabbits, and fish.” Eventually, with the nutritional boost of this new diet, they soon learned how to track faster prey (which was easier to do in groups and thus produced more social behavior) and to cook over fire.

With more nutrients and more advanced methods of gathering and cooking food, the early hominins’ “already sizeable brains grew bigger.” Hardwired to eat “what we can, when we can,” they had diets that differed from place to place: “Some humans had diets high in fat and protein, and some had diets in which carbohydrates dominated.” But despite these differences, the emerging food cultures and diets had one thing in common. The epoch of hunting and gathering produced “a period of greater longevity and general health than in almost any other time before or since.” Eventually it also produced a new trick: how to stay in one place and grow crops whose surplus could be stored.