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Book

The Age of Choice

A History of Freedom in Modern Life
  • Sophia Rosenfeld
2025
Princeton University Press

Associated Ideas, People, and Places

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Featured Excerpts

  • A mouse hovers over a screen filled with buttons for purchase choices that all look the same.
    Book Review

    Americans Are Tired of Choice

    How did freedom become synonymous with having lots of options?
    by Gal Beckerman via The Atlantic on June 23, 2025
  • Book Review

    My Freedom, My Choice

    A new book illuminates how freedom became associated with choice and questions whether that has been a good thing—for women in particular.
    by David A. Bell via New York Review of Books on June 5, 2025
  • City workers get their lunch at the Horn & Hardart automat in New York City, ca 1940.
    Q&A

    Choice and Its Discontents

    Today no one on either side of the political spectrum would present themselves as an enemy of choice. Sophia Rosenfeld exposes the complex legacy of this idea.
    by Sophia Rosenfeld, Daniel Falcone via Jacobin on April 22, 2025
  • A drawing of human eyes behind a variety of consumer goods, including milk, shoes, and toothpaste.
    Book Review

    The Surprising History of the Ideology of Choice

    How endless options became our only option.
    by Andrew Lanham via The New Republic on April 11, 2025
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