Book

The Kingdom of Prep

The Inside Story of the Rise and (Near) Fall of J.Crew

Maggie Bullock

2023

Dey Street Books

Associated Ideas, People, and Places

Book Review

We’re All Preppy Now

How a style steeped in American elitism took over the world.

by Natalia Mehlman Petrzela via The New Republic on August 14, 2023
Origin Story

J. Crew and the Paradoxes of Prep

By mass-marketing social aspiration, the brand toed the line between exclusivity and accessibility—and established prep as America’s visual vernacular.

by Hua Hsu via The New Yorker on March 20, 2023

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